Anua Niacinamide 10% + TXA 4% Serum

Dark spots and uneven tone do not fade overnight — but the right serum makes a real difference over weeks. Anua's bestseller pairs 10% niacinamide with 4% tranexamic acid (TXA) for a one-two punch on hyperpigmentation and dullness. The texture is lightweight and layers well under moisturizer and SPF — important because sun protection is non-negotiable when treating discoloration. One of the most repurchased serums in K-beauty right now, and easy to see why.

• 10% niacinamide helps fade dark spots and uneven tone
• 4% TXA targets stubborn hyperpigmentation and melasma-prone areas
• Regulates oil and minimizes the look of pores
• Light serum — suitable for daily AM/PM use with SPF

Anua Niacinamide 10% + TXA 4% — one of the most-reviewed brightening serums in K-beauty, with actives right in the name.

1. After toner, apply 2–3 drops to face — extra on dark spots. 2. Use AM and PM; always follow with SPF in the morning. 3. Introduce slowly if new to strong niacinamide. 4. Results show over 4–8 weeks of consistent use.

• Niacinamide 10% — Brightens, strengthens barrier, regulates sebum
• Tranexamic acid 4% — Targets deep pigmentation and uneven tone
• Arbutin — Supports additional brightening
• Hyaluronic acid — Keeps skin hydrated during active treatment

All except very sensitive; oily, combination, normal with dark spots